US nurse started haircare brand with $500; sales hit $100m in six years
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Courtney Adeleye made a remarkable shift from nursing to entrepreneurship by founding The Mane Choice, a haircare brand that achieved impressive success. Initially starting with a few products, the overwhelming demand prompted the addition of supplements, accelerating the brand's growth. Ultimately, The Mane Choice surpassed $100 million in annual sales, culminating in its acquisition for $61.5 million in 2019.
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- https://timesofindia.indiatimes.com/world/us/in-2013-former-nurse-courtney-adeleye-launched-the-mane-choice-from-her-kitchen-with-500-within-six-years-it-had-reached-100-million-in-sales-and-60000-retail-doors-before-a-reported-61-5-million-acquisition/articleshow/135106645.cms
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- 22/10/2026 10:56 UTC
- Captured
- 22/10/2026 11:10 UTC
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